Parisians often wear beautiful scarves. They look chic, and keep you warm. The first way to wear it is the European loop. Double the scarf in half and loop then loose end though the loops. Second, you can loop the scarf around your neck then loop the end though the wrap. Third idea is to wrap the scarf around the neck twice then pull the loose end through the loop. This creates a very warm bundle around the neck. With a large square scarf you can fold it into a triangle and tie it around the neck.